A free secret real estate marketing tool or Scott Smith, CCIM on YouTube
OK, YouTube isn't so secret, but for much of the commercial real estate world, it seems like it is a secret except for Scott Smith, CCIM. In the November/December 2007 issue of Commercial Investment Real Estate (the CCIM Institute's magazine), Scott discusses how he uses YouTube:
Using this site for marketing has helped Smith broaden his audience and appeal to younger customers who now use Web-based programs on a daily basis, he explains. “Now I have calls and e-mails from all over the country requesting educational, consulting, and brokerage services,” Smith says.
Can't beat that! As you may have seen, I've used real estate videos before, but not to the extent that Scott. Looks like it is time to start shooting more videos...
So what do you think, will YouTube take over commercial real estate marketing?
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